Proiectul nr. 31

Valentina Puzdercă, Alina Turdean

Redesigning Meșteshukar Boutiq

Having fallen in love with the recurrence of copper in the works of artisans and designers together, welding and crafting delicate pieces of jewelry or home decor that complement the range of products on display in the boutique, we chose copper as the motif of the current proposal of redesigning Mestesukar Boutiq, by diluting its numerous shades into all the pieces that create space and make up the ambiance of the shop.

The glorification of craft and craftsmanship translated into modern times and patterns of thinking has inspired us to adapt and integrate craft related elements in small details spread throughout the modular furniture and choice of decoration in order to discreetly remind of the main characteristic of the shop: that of bringing to the public a selected revival of tradition, by hinting at the diversity of tools and specific materials.

Copper is one of the native metals (occurs in nature in a directly usable metallic form) and has been with us from c. 8000 BC, being the first metal to be smelted from sulfide ores and also the first metal to be cast into a shape in a mold or to be to be purposefully alloyed with another metal, tin, to create bronze and is also essential to all living organisms as a trace dietary mineral (key constituent of the respiratory enzyme complex cytochrome c oxidase). But foremost copper embodies by its longevity and uncanny form the idea itself of continuation and passing on from generation to generation of craft and tradition.

Combining with the metallic hints, primal geometry, thus deriving from the basic square shape to various plywood rectangles complemented by lightweight pastel powder coated iron structures, we developed a series of three modular pieces that serve as jewelry, home-décor and clothing display, and shape the space depending on the various needs, keeping the floorplan flexible and fluent.

The social interaction is favored by the designated area, furbished with a five element plywood table that can be rearranged depending on the type of activities, complemented by ten high chairs that continue the idea of basic square and metal structure, as a variation on the modular displays, that gives the space a sense of unity and uniformity by the recurrence of shapes, patterns and materials.

Celebrating craftsmanship, we thought of a collection of used tools from the manufacturers that contribute to the shop with their skill, carefully arranged in order to create a decorative motif that adorns one of the walls. Such a pattern in which there is a collective contribution, curated and organized with the patience of an museographer at work and displayed as an aesthetically pleasing form of decoration, makes whole the entire idea of generational rite of passage throughout tradition and craftsmanship.

The idea of cultivating craft is also translated into the woven panniers that highlight the celling, adding some round softness to the otherwise hard geometrical lines that predominate.

Having in mind a neutral space of display depicted in delicate shades of nude, blush and copper accents, our proposal is intended as a celebration of craftsmanship that accommodates the old and the new together in a welcoming and flexible environment.

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